Be Rewarded Brilliantly
Earn 1 Gem for each $1 spent. Gems unlock access to higher status and more exclusive benefits!
Savings | Sapphire | Ruby | Emerald | Diamond |
|---|---|---|---|---|
Gems needed per tier | Free to join | 700 Gems | 2,000 Gems | 4,000 Gems |
Special Member-Only Benefits including early access to sales and new merchandise | | | | |
Birthday Benefit $100 off, $300+ purchase | | | | |
Wedding & Anniversary Band Offers | | | | |
Special Offers from our Loyalty Partners | | | | |
Free Express Shipping | | | | |
Annual Membership Benefit | $25 | $50 | ||
Discount on Custom Designed Jewelry From Scratch | 10% off | 15% off |
Experiences | Sapphire | Ruby | Emerald | Diamond |
|---|---|---|---|---|
Unlimited Professional Jewelry Cleaning and Inspection | ||||
Complimentary Style Consultations | ||||
Access to Events and Experiences | | |
How It Works
Join
Join Vault Rewards when creating an account, and shop to start earning Gems for your vault. Easily track your status, benefits and more.
Earn
Earn Gems with every purchase—1 Gem for every $1 spent, plus opportunities to earn bonus Gems throughout the year.
Get Rewarded
Enjoy savings and benefits when you shop online or in any store. More with each new tier you unlock!Exclusive Member Benefits
Here's a sneak peek of the current experiences that members receive today.
ALL - MEMBER BENEFIT
FREE professional in-store jewelry cleaning and inspections
Give your jewelry a little TLC, regardless of where it was purchased.
Find your Local Store Today
FREE professional in-store jewelry cleaning and inspections
Give your jewelry a little TLC, regardless of where it was purchased.
Find your Local Store Today
ALL - MEMBER BENEFIT
COMPLIMENTARY Jewelry Box Style Consultations
Bring in unworn pieces and have a jewelry expert work one-on-one with you to discuss how to bring each piece back to life. From care and repair, to reimagining and modernizing a treasured keepsake, we will service your jewelry with the utmost of care.
Book an Appointment Now
COMPLIMENTARY Jewelry Box Style Consultations
Bring in unworn pieces and have a jewelry expert work one-on-one with you to discuss how to bring each piece back to life. From care and repair, to reimagining and modernizing a treasured keepsake, we will service your jewelry with the utmost of care.
Book an Appointment Now
RUBY, EMERALD AND DIAMOND MEMBERS
FREE EXPRESS SHIPPING
Who doesn’t love jewelry at their doorstep? Enjoy free, fast shipping with Vault Rewards.
Shop Now
FREE EXPRESS SHIPPING
Who doesn’t love jewelry at their doorstep? Enjoy free, fast shipping with Vault Rewards.
Shop Now
Zales Credit Card* unlocks more perks
Cardholders gain instant access to added benefits!
Zero Down Special
Financing Options1
Promotional plan fee may apply.
Welcome Offer2
Cardholder Appreciation
Event3
*Issued by Comenity Bank.
Vault Rewards is a loyalty program designed to reward our customers for their loyalty and commitment. The Program is free to join with a tiered membership structure designed to be simple, easy and rewarding. You will earn 1 Gem for every one dollar spent in-store and online. Gems add up to unlock different membership tier status and member-only benefits.
- Sapphire status 0-699 Gems ($0 - $699 spent)
- Ruby status 700-1,999 Gems ($700 - $1,999 spent)
- Emerald status 2,000-3,999 Gems ($2,000 - $3,999 spent)
- Diamond status 4,000+ Gems (more than $4,000 spent)
You can enroll by clicking here or in person at any Zales Store. Starting 9/3/2024, if you've applied successfully for the Zales Credit Card from Comenity Capital Bank, you're automatically enrolled in Vault Rewards. No purchase is necessary to sign up.
When you join Vault Rewards, you’ll immediately access Program benefits like unlimited professional jewelry cleaning and inspection, complimentary jewelry style consultation and special offers from our loyalty partners. Plus, Vault Rewards members will receive exclusive member-only benefits. Exclusions and details for each benefit can be found here.
Benefits begin upon enrollment in Vault Rewards at Sapphire tier status. Additional benefits are unlocked as you qualify for a new membership tier and for as long as you continue to meet the standard tier requirements.
You earn Gems upon enrolling in Vault Rewards and making a purchase in store or online. To earn Gems for an online purchase you must be logged into your Vault Rewards account. You will earn 1 Gem for every dollar spent. Amount spent will be rounded up to the nearest dollar to determine number of Gems earned per purchase. For example, a purchase of $99.49 will earn 100 Gems. If a purchased item is returned, Gems will be deducted from the Member’s account and not count towards the Member’s tier status. Gems are not earned on tax or shipping charges or on the purchase of gift cards.
There are several membership benefits with expiration dates. See exclusions and details for each benefit here. Benefit expiration dates will be communicated at the time the benefit is issued.
• Wedding and Anniversary Band Offers
• Annual Membership Reward (Available at Emerald tier)
• Discount on Custom Designed Jewelry (Available at Emerald tier)
• Wedding and Anniversary Band Offers
• Annual Membership Reward (Available at Emerald tier)
• Discount on Custom Designed Jewelry (Available at Emerald tier)
Gems reset to zero at the end of every calendar year. You will be able to earn and increase the number of Gems you have between Jan 1-Dec 31 to reach the tier status you desire. (This is the qualification period.) Keep in mind, adjustments to your Gem balance due to returned merchandise might result in a tier reduction. Your tier status on Dec 31 will carry over through the next year for you to enjoy that tier status’ benefits. The following year on Jan 31, your tier will reset to the tier status you reached the prior year. For example:
• In 2023, you earned 700 Gems and are at Ruby status.
• In 2024, your Gems reset to 0 and you remain at Ruby status based on your 2023 Gem earnings.
• By the end of 2024, you have earned 500 Gems.
• On Jan 31, 2025, your Gems reset to 0 and you now are at Sapphire status based on your 2024 Gem earnings.
• In 2023, you earned 700 Gems and are at Ruby status.
• In 2024, your Gems reset to 0 and you remain at Ruby status based on your 2023 Gem earnings.
• By the end of 2024, you have earned 500 Gems.
• On Jan 31, 2025, your Gems reset to 0 and you now are at Sapphire status based on your 2024 Gem earnings.
Any Gems earned on a purchase of an order that is cancelled or item returned will be deducted from your Gem balance.
No. Gems are used to determine membership tier status and have no cash or other value. They cannot be redeemed for merchandise or cash. Gems cannot be redeemed for a Zales Credit Card statement credit.
No, at this time benefits cannot be shared or combined across member accounts.
Vault Rewards is an independent rewards program. No purchase necessary to sign up for Vault Rewards and you do not need to apply for the Zales Credit Card to become a Vault Rewards member. Starting 9/3/2024, if you've applied successfully for the Zales Credit Card from Comenity Capital Bank and provided a valid Email address, you're automatically enrolled in Vault Rewards. Vault Rewards Gems cannot be redeemed for Zales Credit Card statement credit.
Program Terms and Conditions are available here.
Vault Rewards Terms & Conditions | Zales Credit Card Terms & Conditions
1Minimum payments are required for each Credit Plan. Valid for single transaction only. If the single transaction has multiple shipments, each shipment may result in a separate Credit Plan, subject to a separate minimum purchase requirement. See Credit Card Agreement, as amended, for details.
2Must have a valid email address and U.S. mailing address. Account must not be in default. Minimum purchase required to redeem. See offer for full terms and conditions. Offer will be received in your welcome kit.
3Must have a valid email address and U.S. mailing address. Account must not be in default. Minimum purchase required to redeem. See offer for full terms and conditions.
1Minimum payments are required for each Credit Plan. Valid for single transaction only. If the single transaction has multiple shipments, each shipment may result in a separate Credit Plan, subject to a separate minimum purchase requirement. See Credit Card Agreement, as amended, for details.
2Must have a valid email address and U.S. mailing address. Account must not be in default. Minimum purchase required to redeem. See offer for full terms and conditions. Offer will be received in your welcome kit.
3Must have a valid email address and U.S. mailing address. Account must not be in default. Minimum purchase required to redeem. See offer for full terms and conditions.
Vault Rewards | Zales

