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Custom Jewelry

Create Your Own Jewelry

From custom engagement rings to personalized rings, necklaces and bracelets, creating a one-of-a-kind design is easier than you think.

Zales Custom Engagement

Custom design an engagement ring—and coordinating wedding band—as unique as the love you share.

Vera Wang LOVE Custom

Create a custom ring with all the unique design details you've come to expect from renowned bridal designer Vera Wang.

Enchanted Disney Custom

Custom-create a ring inspired by your favorite princess with Enchanted Disney Custom Design.

Custom Diamond Bands

Create your own sparkle by choosing your diamond, setting, and metal to make your ring unique.

Necklace Charms

Create a unique charm necklace that tells your story.

Custom Gemstone Jewelry

Our custom gemstone online design tool is a great way to create a truly unique and personalized piece of jewelry.

Engraved Bands

Add a personal touch to your wedding band with a personalized message.

Personalized Fashion Jewelry

Give a gift they'll never forget by personalizing jewelry with sentimental touches, from initials to birthstones.

Custom Design Services

Our custom design services provide a unique and personal experience. Work with a Jewelry Expert in-store or online to create a one-of-a-kind piece of jewelry from start to finish.


Yes. Our Custom Design Service is a unique one-on-one experience that is available online and in-store. The very best way to ensure that your one-of-a-kind design is perfect from start to finish is to meet with our Jewelry Experts throughout the process.

Custom Design Services means you will meet online or in-store with a jewelry expert while we take you through the process - from selecting the perfect diamond or gemstone to choosing the ideal metal and setting and more. Every element of your ring will be uniquely tailored to your vision. With our state-of-the-art design software and expert craftsmanship, we'll bring your dream ring to life.

While the terms are often used interchangeably, at Zales, custom jewelry means using online tools where you can select from various components, including stone type and size, setting style, accent stones, engraving and other select details to create a “custom designed” ring. Personalized jewelry means that the basic design of piece does not change, however engraving, photography, birthstones or gemstones can be added to create a “personalized” style. 

While our design tools are meant for online use, our Jewelry Experts can assist you both online and in-store with your custom or personalized design as well. They can order your custom or personalized jewelry design to be delivered to the store for free for pick-up. We also have a Custom-design-services jewelry design option if you have a design already in mind

Some styles may be returned, however, certain custom and personalized styles and styles with engraving may not be returned. Be sure your engraved messaging is correct before submitting. Custom-from-Scratch jewelry styles cannot be returned. 
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