This collection is inspired by Serena’s bold yet playful sense of style. It is a reminder to be your authentic self and believe in yourself every day.

Shop the collection


This beautiful, iconic collection of jewelry was created to motivate you to be a powerful force of change in every facet of your life. You are positively Unstoppable.


Queen of Your Court

Created for those who know all about owning their game, these designs feature the iconic “S” mark from Serena’s signature and the circular tennis ball motif.
It's your turn to play!


Believe Be Great

These exclusive designs feature words of affirmation that reveal your inner strength, authenticity and, most of all, your true unapologetic self.


See the Jewelry Serena Loves to Wear.

Show Us How You Play!

#SerenaWilliamsJewelry on Instagram

Want to see the complete collection of Serena Williams Jewelry™?